SNEAK PEEK: What to expect in Yum! Brands CEO David Novak’s speech at IFA’s Convention


David Novak, chairman and CEO of Yum! Brands, Inc., will address IFA’s Annual Convention on Feb. 13 about his brands’ growth overseas. Yum! Brands includes more than 36,000 KFC, Pizza Hut and Taco Bell restaurants in more than 117 countries and territories and 1.4 million company and franchise associates. Here are a few excerpts from his upcoming interview in April’s Franchising World magazine.

On recent achievements

“We’re very excited about 2012. We expect to continue to grow our presence around the world. Our goal is to achieve at least 10 percent earnings per share growth every year. We’ve done at least 13 percent for at least the last 10 years. The main goal that we have this year is to make 2012 the year for Taking People With You for operational excellence. I’ve written a book [Taking People With You: The Only Way to Make BIG Things Happen] and the exciting thing we’re doing in our company is we’re taking the book and we’ve created training guides that will go to all our franchisees and all of our restaurant managers around the world and it will be translated into 11 different languages.”

More than a book on leadership principles

“Well, I think a lot of books deal with general leadership principles and this book is more than a book on principles. It’s a book on how to actually make it happen. it’s a book on the core process of leadership and execution. Because no one can get anything done by themselves of any significance.”

Taking people with you

“Our formula for success is you build the people capability first, then if you have really capable people and outstanding leadership, you will satisfy more customers and then you make more money. And yes, of course, everyone wants to make more money, but you have to realize how you get there and the real formula for success in our business, and I would argue in any business, is that you’ve got to make people capability your No. 1 priority.”

Defining leadership

“I think my definition of leadership stems from the fact that leadership is a privilege. The job of the leader is to bring out the potential of every person that works on the team. That’s why I think teaching is the most important thing I do because it’s the best investment I’ll make in the organizational capability of the organization.”

All of the proceeds from Mr. Novak’s book will be donated to the United Nations World Food Programme in conjunction with Yum!’s global hunger relief efforts.

Posted by Laura Fenwick, IFA Publishing Manager

Live Blog: Pose Your Franchising Questions for the IFA Annual Convention


Link: Live Blog: Pose Your Franchising Questions for the IFA Annual Convention

While 3,000 franchise executives and small business owners will descend on Orlando beginning this weekend, many in the franchise industry will be busy running their businesses and not making the trip to Orlando.

For those who can’t be here for the biggest event in franchising of the year, you can follow along some of the action through a live blog with The Wall Street Journal On Sunday, Feb. 12, as WSJ small business reporter Emily Maltby will participate on a Financial Summit panel with experts in franchise development and franchise and small business lending. 

Given the 20 percent lending shortfall the franchise industry faced in 2011 and the forecast for a return to franchise establishment growthin 2012, it’s sure to be a timely and lively discussion. 

The lineup includes Ron Feldman, CEO of Franchise America Finance; Mary Jo Larson, Publisher, Franchise Times; and Darrell Johnson, President & CEO, FRANdata.

Send the WSJ your questions and comments, both in advance and during the live blog, which will begin on Sunday at 9 a.m. ET.

Posted by Matt Haller, IFA Sr. Director of Communications

On Friday, Feb. 3, Bloomberg TV ran a jobs story “The Big Business of Franchises” featuring two

On Friday, Feb. 3, Bloomberg TV ran a jobs story “The Big Business of Franchises” featuring two IFA member companies, Valpak and Lucille Roberts, a women’s health center franchise. 

The segment, which aired just prior to the release of the Department of Labor monthly jobs report showing the economy created 243,000 jobs in January and the unemployment rate dropped to its lowest level in years of 8.3 percent, highlights franchising as a bright light in the still-challenging economic recovery. 

The segment summarizes IFA’s 2012 Economic Outlook for Franchise Businesses, which projects that after three years of decline due to the recession, franchise businesses are poised to grow approximately 2 percent in terms of establishments and jobs in 2012. 

Posted by Matt Haller, IFA Sr. Director of Communications

House committee hears testimony on the state of American small business


House Committee on Small Business

The House Small Business Committee, led by Chairman Sam Graves (R-Mo.) held a hearing last week entitled “The Path to Job Creation: The State of American Small Businesses”.  Although both Republican and Democratic members of the committee cited contrasting polls on the biggest worries of small business owners, the panel of witnesses came to the conclusion that many small businesses are not hiring due to uncertainty and excessive government regulation.

Among the witnesses was Mr. Peter Ferrara, an expert on entitlements and budget at the Heartland Institute, who testified that the steps the Administration has taken to help the economy recover have been the opposite of those that the Reagan Administration used.  Pro-growth economic policies, Mr. Ferrara stated, will speed up the recovery, improve confidence and increase demand.

Mr. Ferrara was joined on the panel by Dr. Dennis Jacobe of Gallup, and Dr. Martin Neil Baily of The Brookings Institute, other economists who agreed that the burst housing bubble still has a profound impact on small businesses.   Decreased home values, often used as collateral in taking out small business loans, have made many perspective entrepreneurs less attractive candidates for business loans.  Dr. Baily stressed that the government should work with both banks and regulators to create some consistency in lending and to facilitate loans to credit-worthy small business owners as a way to create jobs and help the economy realize its potential to recover.

The hearing was summed up nicely by Mr. Michael Fredrich, a Wisconsin small business owner.  When asked by Rep. Joe Walsh (R-IL) what was going wrong with the economic recovery, Mr. Fredrich explained that the government was adding programs and spending more in a time of recession and massive debt.  Rep. Walsh asked again, “Too much government?”  Mr. Fredrich’s firm reply: “Absolutely.” 

Posted by Kevin Serafino, IFA Government Relations & Public Policy

IFA to Congress: Franchises Offer a Valuable Avenue to Job Creation


Link: IFA to Congress: Franchises Offer a Valuable Avenue to Job Creation

Last week, IFA President & CEO Steve Caldeira penned an op-ed in Roll Call, the oldest publication covering Capitol Hill, highlighting several short and long-term policy areas Congress should address right now to accelerate job growth by franchise businesses.

These include eliminating regulations that would help spur access to credit, addressing comprehensive tax reform as well as extending expiring tax extenders critical to small businesses such as the Work Opportunity Tax Credit and the 15-year depreciation schedule, eliminating the employer mandate provision in the health care law, among others. 

Follow the link above for the full piece or click here to read IFA’s full policy platform delivered to Congress last month. 

Posted by Matt Haller, IFA Sr. Director of Communications

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