There are more 152,665 quick-service franchise restaurants in the United States (according to the IFA’s 2011 economic forecast) and seemingly every American has their personal favorite, whether it’s McDonald’s, Taco Bell or newcomer Five Guys. According to an article in the latest QSR Magazine, politicians are certainly part of this rule, rather than the exception.
As the article mentioned, Republican presidential candidate Rep. Michelle Bachmann (R-Minn), the leader in many Iowa caucus polls, recently made a swing through the state, finding time to stop at a Pizza Ranch restaurant in Carroll, Iowa, and visit with dozens of supporters.
While its certainly not breaking news that candidates on the go are likely to stop into quick-service franchises like Pizza Ranch to grab a quick bite and mingle with potential voters, it does serve as a reminder of the opportunity these events create for franchisees to educate policymakers about the unique attributes of franchising—that each franchise establishment, while operating with the strength and support of a well-known and respected national brand, are actually owned and operated by local entrepreneurs and small business owners.
If you’re a franchisee, take a moment the next time a politician stops by for a visit, whether he or she is a presidential candidate or your town’s mayor, to pose for a photo and tell them your story about the benefits franchise small business ownership has afforded to you. It’s all about awareness and advocacy, and there is no better spokesperson for our industry with lawmakers than those who own local businesses and create jobs in their communities. And if you happen to get in an opportunity to tell them about the onerous provisions in the new health care law, the need for more certainty out of Washington with regard to taxes and over burdensome government regulation, then all the better.
Posted by Matt Haller, IFA Director of Communications